Lauren Brown is Managing Director of Pulse Marketing. Pulse Marketing is full-service Marketing and Advertising agency, famous for their passion and commitment to delivering great ideas and powerful results in the areas of marketing, creative, digital, and social.
Nearly every business is striving for growth and looking for the secret formula to help them achieve their objectives. However, the growth journey is often not a smooth one.
A business’ brand is its consistent, public message conveying what it does and how it does it, and how you go about building and maintaining this an important part of any marketing strategy. The first step? Defining the 'who'.
While digital marketing is all about measurability and return on investment, it can never replace every kind of traditional marketing. Here's a look at some of the opportunities still available to SMBs in the offline world.
Your leadership style depends on your character, which makes it vital you develop personal values and beliefs that are beneficial to your business. Here are the 5 characteristics a leader must adopt to go from good to great.
Before developing a marketing mix that will successfully yield high ROI, it's essential to know what you're trying to say, who you're trying to say it to, and how best to say it. Enter, the marketing plan.
High impact marketing doesn’t have to come with a huge price tag. With a bit of knowledge and an insight into your customers, you can successfully create a low budget marketing campaign that delivers for your business. Here are eight strategies for you to put into action.
Sales and marketing involves understanding your business' unique selling points and communicating them to a customer base. However, other variables such as...
COVID-19 has tested business owners’ personal and professional resilience like never before and entrepreneurs continue to need internal fortitude as they face...
As Australia’s leading provider of synthetic and medicinal chemistry services, Epichem met the challenges of COVID-19 head on, by protecting its business...
