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Posts by Nathan Ruff
Nathan Ruff
1 POSTS
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Advertising | Marketing
How brands can better and effectively use influencers
Nathan Ruff
-
May 28, 2019
0
Influencer marketing isn’t as simple as choosing an influencer with a high number of followers to post an ad for you. In 2019, there...
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News
BP to shut down its only oil refinery in Australia
Ann Wen
-
October 30, 2020
0
The Kwinana Refinery in Western Australia will be permanently closed and converted to an import terminal, as dwindling demand puts pressure on...
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Australian Made logo appeals to international consumers, research shows
Marketing
Shengyin Li
-
October 30, 2020
0
Research shows that products that use the Australian Made logo have an advantage in the international market, with 97 per cent of...
Australia’s recession may be over but things are certainly not back to normal
Economy
Ann Wen
-
October 30, 2020
0
Australia is technically out of a recession however this does not mean Australia’s recovery will be smooth-sailing. At a...
Working from Home Benefits Employers as Well as Employees
Digital
Sam Fitzpatrick
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October 30, 2020
0
The COVID-19 pandemic has seen remote working transition from being a personal preference to a matter of safety. The challenge for small...
World’s 2nd and 3rd largest economies commit to carbon neutrality, pouring investment into renewable energy
News
Shengyin Li
-
October 29, 2020
0
The world’s second and third largest economies, China and Japan, have both pledged to eliminate carbon dioxide emissions, heralding an economic era...
What the US election could mean for Australian businesses
Economy
Ellie Dudley
-
October 29, 2020
0
With under a week until the 2020 US Presidential elections on Tuesday, 3 November, economists and investors are looking to predict the...
Six Steps to Creating a Digital Transformation Strategy
Business Tech
Christian Lucarelli
-
October 29, 2020
0
It’s a challenge that’s been discussed in boardrooms for years: how to harness evolving technologies to transform and improve the way a...
$3.17 billion in revenue lost annually due to poor online customer service
News
Ann Wen
-
October 29, 2020
0
Businesses must invest in their online customer service as COVID-19 has driven up consumer demand for more virtual support.
