Marketing Articles

A guide on how to develop the right personas for your business

The world is changing at lightning speed and the way we

Google introduces video ads – what you need to know

Video consumption is growing. There are currently 15 million active monthly

How small businesses can leverage engagement with game-based marketing campaigns

The thinking around gamification and its role in marketing campaigns needs

Five Branding Mistakes to Avoid

Most people don’t really understand branding. They think that they know

This new, under-the-radar Facebook Feature could change how you engage customers

We’re not even halfway through 2018 and it’s already been a

How to build your business by being authentic

A friend of mine once confessed: “I’d like to run my

How to spot a dodgy SEO agency

The impact of undertaking dodgy SEO shouldn’t be underestimated – it

Forget funny cats: Why your Business Needs Video Content and how it can easily create it

Video is everywhere and whether you prefer to stream YouTube shows,

5 ways a business blog can improve your sales

A blog is an invaluable marketing tool that can help your

Why being respected in business is much more profitable than desperately trying to be liked

Here are the ten brands with the most loyal customers in