Tags Blogging

Tag: Blogging

The importance of blogging for brand optimisation

The rules of branding have changed significantly since the dawn of the.com era. All organisations understand the importance of building an online reputation as...

7 e-Commerce mistakes you are making right now and how to fix them

In 2016, the global eCommerce industry is set to take in over $1.15 Trillion dollars in sales. That is more than the GDP of...

How to create and editorial calendar for your business (and stick to it!)

It’s happened to all of us at one point or another. You’re going by your regular routine when you’re struck by an idea for...

5 ways to boost your traffic in 2016

The question of how to build traffic is something asked more times than we all want to admit.  We look at our traffic, sigh...

2700 New followers in 16 minutes for one ‘scoping’ Australian business

In March 2015 the Twitter owned app, Periscope, launched offering a platform for anyone to broadcast live video footage for free. Since March, Periscope...

If you’re not working with bloggers to promote your business you should be

I’m surprised that despite evidence bloggers bring customers to business, sometimes swarms of them, companies are still not engaging their services. A bloggers audience is...

Thinking of starting a business blog? Here’s 7 blog setup FAQ answered

Every business and brand that has a website should have a blog. But so many small businesses struggle to find the time to put...

Five ways to a successful blog

1. Know your brand, know your audience The ‘who, what and why?’ of your company should ring true in everything you produce from the product/service...

How well do you sell yourself?

All LinkedIn users will now have free access to its Social Selling Index (SSI) following an announcement today. The index was previously only available...

5 ways to position yourself as an expert in your industry

If you’re a service provider, your positioning is what makes your business different. You are what makes your business different. People buy YOU and refer YOU.

Buy now, pay later made easy for SMEs as Zip partners with Visa, Apple, Google

Zip has announced its partnership with Visa, Apple and Google to allow many more small businesses to accept buy now, pay later...

Meet the woman behind the digital support network for regional businesses

Jordana Edwards has lived in Pottsville in regional New South Wales for the last 15 years. The town of just 6000 people...

Helping Australian businesses through COVID-19

As we continue to navigate the impacts of the global pandemic, Export Finance Australia is supporting Australian businesses with access to finance.  Without a doubt, new...

“Innovate or perish”: Martin Duursma

Martin Duursma is a Partner at Main Sequence Ventures. Prior to Main Sequence Ventures, Martin co-founded Datapac Australasia and then went on...

“We have to be bold and visionary”: Sally-Ann Williams

Sally-Ann Williams is the CEO of Cicada Innovations, one of Australia's leading deep tech incubators. Before joining Cicada, Sally-Ann was an Executive...

Navigating the 2020-21 Budget: Top tips for businesses

Business investment is a key theme in the 2020-21 Budget. Treasurer Josh Frydenberg announced tax changes that are a “game changer” in...

Has the Budget delivered for small businesses?

Guest authored by Sam Allert, CEO of Reckon With 23 per cent of small businesses concerned they won't exist...

What the Budget means for startups

In what is being dubbed the "jobs budget" the 2020-21 Budget was the opportunity for the Morrison Government to lay out the...