Danielle MacInnis blogs about locating your customer touch points to build your brand.
“The way your customers experience their journey with you, especially in a service based business, is such a powerful way to build brand loyalty and devotion – but so many businesses stuff it up.”
Lady Danielle Di-Masi looks at handshaking etiquette – for both men and women.
“There is nothing more neutral, as far as behaviours are concerned, than shaking someone’s hand – a man or a woman.”“
Brett Morris blogs about the risk of neglecting your leadership role, and the impact this could have on business growth.
“When no one is truly leading the business (thinking about innovating, adapting to change, looking for growth), it’s in a state called active inertia… and it’s a dangerous spot for any business to be in.”
Julian Smith blogs about how Australian business owners are failing to find the ideal balance between work and the rest of their lives.
“While technology might be making things easier for Australia’s two million small business owners, it’s also blurring the lines between work and personal life. Gone are the days when computers were turned off at 5pm every evening.”
For most people, blogs are a small creative window read by family and friends. Dynamic Business profiles five women whose home hobby became big business. This time, meet Lady Melbourne.
Alicia Beachley gets serious about protecting your Intellectual Property online.
“Your work and therefore your IP is something that should be very valuable to you, both commercially and intellectually.”
Maria Pantalone blogs about how distracting ‘ums’ and ‘ahs’ can be in presentations.
“Many people don’t realise that they’re using fillers until it’s pointed out to them. Once they’re aware of them they can then work on reducing or even eliminating them altogether.”
For most people, blogs are a small creative window read by family and friends. Dynamic Business profiles five women whose home hobby became big business. Up first: Polka Dot Bride
Scott Wesley of Chandler Macleod Recruitment blogs about demographic profiling and social media as part of the recruitment process.
“Think laterally for a moment – we already have the technologies that can predict how potential employees will behave in a given work environment. So why can’t we map the workplace behaviours of key performers back to their use of the digital environment?”
Adrienne Unkovich of Workforce Guardian blogs about 7-Eleven and the franchise ordered to pay $150,000 in penalties.
“The employer’s conduct was described as a “systematic and significant exploitation of highly vulnerable workers”. And this from a company that is recognised for best practice in business franchising!”
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