"It is not the strongest species that survive, nor the most intelligent, but the ones most responsive to change." This insight, attributed to Charles Darwin, could easily be the most important business management mantra for the decade - here's why.
Many business owners make the mistake of assuming that productivity means working themselves and their employees harder, but putting more pressure on your staff to get more done can actually be counterproductive. When it comes to increasing productivity, what most businesses need is innovation.
Maintaining focus on your key competencies is important and sometimes the need for diversification is required - after all, innovation is good. However, it's far too easy for organisations to become sidetracked with unnecessary innovation, in the wrong areas.
Changing the way you think can help you to approach old problems in new ways and be more innovative and customer-centric than your competitors. 'Design Thinking' is a different way of thinking that draws on the creative and intuitive as well as the analytical and rational mind.
Psychology of Creativity researchers have found that constraints can actually make us more innovative. These constraints and limitations can be used to challenge us and fire our imagination - giving us the food we need to fuel our innovation.