You might sometimes feel like you’re living in a science fiction movie. And with headlines declaring advances in deep learning AI, space tourism and even artificial wombs, it’s easy to see why. The convergence of new technologies is having a multiplicative effect and no industry is immune. After more than five decades, Moore’s Law – […]
Over the last few years, improvements in technology have set the bar higher for events. From event specific technology, such as badges and apps, to AI, robots and VR, new technologies are revolutionising the way businesses conduct events. No longer will an interesting or unique venue be the draw card it once was. Today’s events are […]
Incorporating fads such as Pokémon Go into your digital strategy can pay-off; however, it’s important to have a solid foundation of ‘tried and true’ marketing technologies that take you where your consumers are, says Sharon Rowlands, global CEO of ReachLocal. She recently spoke to Dynamic Business about the emerging technologies redefining the way small businesses approach all facets of […]
The internet is now a critical part of any business and as more business make the move to the cloud the need to avoid unnecessary downtime has never been more important. While most business use network monitoring as a tool for discovering issues within internal IT infrastructure, many are unaware that network monitoring software can also […]
Looking back at 2016, we saw the widespread adoption of a new mindset by many corporates: an acceptance of the inevitability of digital transformation and the significant impact it is set to have in all industries. As this transformation continues, the adoption of new, more interactive technologies is set to reshape the way organisations interact with their […]
Evidently inspired by the booming trend created by Pokémon GO, McDonald’s Australia have launched their own VR app to coincide with the launch of their current Monopoly Game. The app turns the company’s in-store promotion into a mobile gaming experience that converges the digital and physical worlds. However, riding on the coattails of someone else’s success […]
Let’s be honest here; the 2010s haven’t been great. The global economy has stagnated; we’ve had humanitarian crises, lost countless cultural icons and Arnott’s changed the flavour of Shapes! On the upside, we’ve seen leaps in cool technology and the rise of online streaming. Whilst growth has been difficult over the past half-decade or so […]
Forget politics – the biggest talking point in Australia right now is Pokémon Go. The wildly popular mobile game has seen legions of gamers, including working-age adults, take to the streets to capture virtual monsters. An IT security company told Dynamic Business that if gamers aren’t careful they could fall prey to malware and hackers […]
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