Tag: SEO
How to actually boost your SEO and Google ranking: Andreas Dzumla
Today on the Dynamic Business Podcast we are excited to bring you an in depth talk on Search Engine Optimisation (SEO) and what you...
SEO vs PPC: Which Strategy Should You Focus On For Best Results?
In the realm of digital marketing, there are two general strategies that are available to us. Search Engine Optimisation and Pay-Per-Click marketing are two...
Putting your money where your audience is – online
Byline: Karen Lewis, Head of Digital and Ecommerce, Salmat
While online sales might count for a fraction of your total sales, the influence the internet...
The tips that REALLY matter in online marketing
Whether you’re running a business startup or a veteran brand, effective marketing is essential to growth. You will need to acquire ideal clients in...
How to tell if your company website needs an overhaul
If your business website has served you well for all these years, it can be easy to get stuck in your ways and not...
Google introduces video ads – what you need to know
Video consumption is growing. There are currently 15 million active monthly YouTube users in Australia, and now Google has extended the reach of video...
How to spot a dodgy SEO agency
The impact of undertaking dodgy SEO shouldn’t be underestimated – it could cripple your business. Adopting what’s known as ‘black hat’ tactics may claim...
4 awesome online marketing strategies for your startup
When you are starting a business, the easiest way to get your name out there is online. Google has proven time and again that...
How to achieve global reach with ecommerce
Over the last 18 months, the currency market has been weakened by a series of international political shocks – from Brexit and Trump, to...
Behavioural Patterns: Using Google Analytics to understand who visits your website
It's no use generating traffic to your website if you don't know what your visitors are doing when they arrive. Fortunately, Google Analytics can...