fbpx
Tech
  • May 20 2019 Let’s Talk: Competition

    Today we posed the question of competition, and whether the big financial institutions can survive without Fintech or not. We know that competition in the banking landscape is very low, with the big 4 still holding most of the power in the market. It’s been a subject that we have discussed a lot at Dynamic Read More…

  • May 13 2019 IT vendors are missing out middle sized companies

    Byline: Florian Malecki, International Product Marketing Senior Director at StorageCraft Remember Jan Brady in the ’70s sitcom The Brady Bunch? She was the awkward and often overshadowed middle child stuck between a glamorous older sister and an oh-so-cute little sister. Well, when it comes to IT infrastructure, that’s exactly how midmarket companies feel—like the overlooked Read More…

  • May 9 2019 Good data management gives double ROI but is that enough?

    Australian organisations demand more from their data, despite achieving 102% return on data management investments. Australian organisations are demanding more from their data management investments, despite most estimating that they achieve more than double the amount they invest, finds research from Veritas Technologies, a worldwide leader in enterprise data protection and software-defined storage. The Value of Data study, Read More…

  • May 9 2019 Australian small businesses losing $5.8 billion each year

    Insufficient cash flow means lost opportunities  Australian small businesses have lost opportunities worth an estimated $5.8 billion due to insufficient cash flow1 Nearly half (46 per cent) of Australian small business owners have been at risk of being unable to pay their employees1 More than a quarter (26 per cent) of Australian small businesses that Read More…

  • May 8 2019 Easy guide: How to use User Experience & Conversion Rate Optimization to boost your sales.

    Do you ever look for the lowest hanging fruit in your business? Perhaps you occasionally audit your sales funnel, to see where you’re losing sales – or could increase revenue? In the online world, this is what User Experience (UX) and Conversion Rate Optimization (CRO) is. It’s all about “setting up & auditing your online sales funnel” Read More…

  • May 8 2019 Why is data ethics important to data analysts?

    With data management and analysis becoming such an integral part of a business’ success, it’s easy to solely focus on the exciting aspects of the vast data that can be attained. Despite the potential of data analytics as a field, it’s important that data scientists and analysts understand the ethical implications of using that information. Read More…

  • May 7 2019 Optus Business and Wholesale partners with Sophos to protect small businesses

    Optus Business and Wholesale today announced it has selected Sophos, a global leader in network and endpoint security, as its main cybersecurity technology partner. “Our goal is to protect the data of small businesses at the points where it is most vulnerable – at the endpoint and through phishing and suspicious URL attacks that target Read More…

  • May 3 2019 How Kylie Jenner changed the FRANKII SWIM brand

    Rebecca Klodinskly is the designer and director behind Aussie swimwear sensation FRANKII SWIM which in five short years has become a highly sought-after and internationally recognised brand. Thanks to celebrities such as Kylie Jenner, Bella Hadid and Rihanna the label has quickly created a cult following of loyal customers. The brand shot to stardom after these Read More…

  • May 3 2019 Start-ups: your branding and website are so important!

    Byline: AJ Hightower When starting your own business, you need to get your name out there to create awareness and establish an individual brand identity that reflects your entire personality. The first thing your customers will see is your brand name. How you have chosen to illustrate this reinforces what sets you apart from the Read More…

  • May 2 2019 Password security big issue for Aussies

    The LastPass by LogMeIn Global Password Security Report surveyed over 43,000 businesses and individuals, revealing: Each of us shares six passwords with our co-workers – if one of those passwords is hacked, every employee that has that password can be compromised. 50 per cent of users don’t create different passwords for work and personal accounts Another LastPass survey Read More…

  • May 1 2019 Let’s Talk: Business meetings

    Business meetings: face-to-face versus digital, where is the real value?  In a digital world, with so many digital meeting platforms available and with many new digital consumer experiences emerging,  it’s easy to see why this question is so relevant right now. There is arguably no longer a need to meet face-to-face or to be in the same Read More…

  • April 30 2019 Amazon Web Services Sydney Summit set to unveil the latest global technology trends

    Amazon Web Services Inc. (AWS), an Amazon.com company, today begins its annual Sydney Summit, showcasing the latest technology trends alongside some of the world’s biggest and most innovative companies and public institutions. More than 15,000 attendees are expected to visit Sydney’s International Convention Centre over the next three days, making it one of Australia’s largest Read More…

  • April 26 2019 Entrepreneur tips for scaling your online business

    Amy McWaters is the COO of The Hamper Emporium and is responsible for the day-to-day operations and logistics of the company, while ensuring customer satisfaction. On top of that, she is also the COO of SOL Group Australia, Australia’s leading online gifting company. Amy draws on her expertise and experience to share her insights for scaling Read More…

  • April 24 2019 Aussies want better online experience before they shop outside their comfort zone

    Before venturing outside of their comfort zones and purchasing from a new category online, Aussies want a better overall experience from online retailers. More than 40% of online shoppers have never purchased appliances, jewellery and hardware online 60% want cheaper shipping and returns if they are to purchase from new categories online 56% want to Read More…

  • April 23 2019 Don’t change the marketing channel, Facebook still works

    Byline: Robert Tadros, CEO and founder of Impressive Digital News that Facebook is changing its algorithms to favour users’ friends posts over businesses caused many organisations to rethink the platform as a marketing tool. My advice is not to change the channel: these tweaks are worth getting to know so you can maximise your spend Read More…