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5 lessons from Oprah’s ‘start-up’

Oprah Winfrey’s OWN network might be faltering, but don’t count out the woman with the Midas touch. Here’s what any entrepreneur can learn from her recent start-up struggles.

Devoted Oprah Winfrey fans know to look at life’s problems as positive opportunities to learn something new and then share the wisdom with others. About 18 months ago, in partnership with Discovery Communications, Winfrey launched a new television network called OWN: The Oprah Winfrey Network. I like the name of this network. From an entrepreneurial standpoint, going out on your own means taking full ownership of everything that goes right, plus everything that goes wrong.

So what can start-up entrepreneurs learn from OWN’s first months in business? Here are five teachable moments to help you start-up and persevere with confidence.

1. Moonlighting creates madness. It’s OK to plan a startup while employed by another company. However, it’s not ever wise to initiate customer facing operations without 100 percent leadership attention and focus. Little problems easily morph into big, costly ones when the top decision maker isn’t on hand to make timely adjustments.

…to read this article in full, visit leading US entrepreneurial resource, Entrepreneur.com

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