Tags Business blogs

Tag: business blogs

How to use blogging to boost SEO

Blogging is a great way to meaningfully connect with your customers, share your expertise, raise your profile and increase your revenue.

How to evaluate your employees

Evaluating employees and paying them what they deserve is one of the most crucial decisions a manager has to make, and is an important part of effectively managing a business.

How to ensure a good candidate experience

When it comes to recruiting new staff for your business, it is becoming increasingly important to ensure your candidates have a positive experience throughout the process.

How to manage the relationship between business and blogger

Bloggers have a proven impact on consumer spending. Louisa Claire explains why businesses willing to invest in bloggers for the long haul will reap the greatest rewards.

Will staff stick by you through the good times?

Oprah Winfrey coined the phrase What I know for sure. Well, what I know for sure after working in recruitment for 17+ years, is that employees vote with their feet when economies improve after a rough patch.

The no. 1 productivity killer

What is the one thing that distracts our smartest people, adds no benefit to business, and makes us less competitive?

Get the most out of your marketing strategy

When it comes to traditional and online marketing strategies there are so many options and opinions about where you should be investing your money and there is always the risk of spreading yourself too thin. Marketing is most effective when you create a strategy that incorporates all of your marketing activities – both traditional and online.

10 census statistics that can help with B2B marketing

The better informed you are about your target market, their demographics and requirements, the more specifically you will be able to tailor your strategy to meet their needs. Here are some key statistics from the latest census that every B2B business owner needs to know.

3 steps to building a brand from the ground up

A business’ brand is its consistent, public message conveying what it does and how it does it, and how you go about building and maintaining this an important part of any marketing strategy. The first step? Defining the 'who'.

The secret to attracting the right employees

Talented employees are increasing in demand, and competition can be fierce to attract the best candidates. How do you go about attracting the most talented employees to your business? Here are 5 ideas.

Facebook Australia bans users and publishers from posting and sharing news

Facebook has made a major move in the back and forth with the Australian Government on the proposed Media Bargaining Law. It’s also a potentially dire step by the social media giant for the many Australian publishers that use the platform.

Let’s Talk: The office vs. working from home?

Working from home is now a viable option for many businesses. So, this far into the pandemic, what do we think? Work office vs. Home? Let's talk...

Seven signs big Google news deal; ABC, Nine, Guardian reportedly circling

Seven West Media is Australia’s first large news outlet to sign a deal with Google in order to have the tech giant pay for its news content.

Donald Trump, acquitted of inciting Capitol attack, says movement has ‘only just begun’

A win for Trump. Although, the result came with the highest number of Senators to ever vote against a president from their own party.

How business crisis pressures can produce disruptive diamonds

Disruption waits for no one, especially not a pandemic. Innovative thinking should be top priority during a crisis. Read on...

Let’s Talk: What is the best social media platform for your business?

What social media platform is best for your business? Go all-out on all of them? Focus on one or two? Paid or organic approach? Let's talk...

The fitness franchise that’s punched up during the pandemic

Boxing and strength-focused fitness franchise 12RND Fitness has 18 more locations set to launch in 2021. We chat to Co-Founder Tim West...

How to keep business costs down, while still achieving your strategic goals

Making cuts to costs that are too deep can impact employee and customer satisfaction. Don’t cut costs enough, it can embed inefficiencies into the business or threaten viability. So...