Greater Building Society “first building society on Twitter”
The Greater Building Society is joining a large number of Australian businesses big and small in using Twitter as another way to communicate with its customers.
The Greater Building Society is joining a large number of Australian businesses big and small in using Twitter as another way to communicate with its customers.
David Olsen
Author
September 9, 2010
September 9, 2010
Microsoft and PBL yesterday launched Cudo.com.au, yet another Groupon clone in an already crowded Australian market filled with the likes of JumpOnit, Ouffer, Spreets, OurDeal and Scoupon run by Catchoftheday.
David Olsen
Author
September 3, 2010
September 3, 2010
National Australia Bank is relaunching nab.com.au alongside official NAB profiles on Twitter and YouTube in order to reach customers in the time and place they find most convenient rather than force customers to use a single contact method.
David Olsen
Author
August 30, 2010
August 30, 2010
Businesses leveraging “group coupon” buying sites in Australia such as Jump On It, Spreets and Ouffer has boomed, with all three bringing the Groupon concept from the USA to satisfy local demand.
David Olsen
Author
August 25, 2010
August 25, 2010
The sixth Digital Citizens event, “Startups, small shops and bootstrappers: the real value in social media and digital PR for small business” will discuss both the benefits and the pitfalls of using the social ‘social media’ to reach customers
David Olsen
Author
August 13, 2010
August 13, 2010
I worked on The Com Store account way back in the early nineties, when it was one of the dominant forces in mobile phone retailing, along with Strathfield Car Radio.
Joel Norton
Author
August 9, 2010
August 9, 2010
Foursquare swarm world records were in Angela Vithoulkas sights as her team at the VIVO Café flagship store, 388 George Street, Sydney, attempted to break a Foursquare swarming world record.
David Olsen
Author
August 5, 2010
August 5, 2010
Social shopping is rapidly becoming a vital channel for engaging with new and existing customers, but poorly applied it can cause widespread distrust of a brand. Getting it right is now critically important to every business.
Simon McEvoy
Author
August 2, 2010
August 2, 2010
BuzzNumbers, Australia’s first social media intelligence and monitoring company, has launched BuzzElection to track Australia’s 2010 Federal Election online.
David Olsen
Author
July 27, 2010
July 27, 2010
JumpOnIt, an online startup has successfully used Facebook to launch itself to the Australian market with an established fan base of more than 400,000 consumers.
Jen Bishop
Author
July 15, 2010
July 15, 2010