Tags Social media marketing

Tag: social media marketing

Let’s talk: Social media

Today in business, social media cannot be ignored. Most of your customers are likely to be active social media users on at least one...

7 social media fails businesses need to avoid

Byline: Nicola Moras We all know that the best way to ‘be out there’ these days is to be on social media – after all,...

How brands can better and effectively use influencers

Influencer marketing isn’t as simple as choosing an influencer with a high number of followers to post an ad for you. In 2019, there...

The tips that REALLY matter in online marketing

Whether you’re running a business startup or a veteran brand, effective marketing is essential to growth. You will need to acquire ideal clients in...

Don’t change the marketing channel, Facebook still works

Byline: Robert Tadros, CEO and founder of Impressive Digital News that Facebook is changing its algorithms to favour users' friends posts over businesses caused many...

How to effectively manage your brand

Your brand is what sells your product. Brand management builds and maintains your brand’s reputation. Do your brand’s name, logo, and personality all reflect the...

Promote your business all year long: Leveraging events, networks, sponsorships and more

Promoting your business is a full-time job. There’s traditional and digital marketing to consider, public relations and any number of other things that help...

5 Common misconceptions about social media marketing

Like most things that are trendy, everyone has something to say about social media marketing. Promoting your business on social media used to be...

2700 New followers in 16 minutes for one ‘scoping’ Australian business

In March 2015 the Twitter owned app, Periscope, launched offering a platform for anyone to broadcast live video footage for free. Since March, Periscope...

How social is your strategy?

Facebook is only nine years old, and Twitter is around seven, but the time for social media to grow up has come.

Returning to your business after an absence

If you've had an extended absence from work, developing a personalised ‘return to work’ plan gives you a sense of control over your hours, duties and the support will best meet your needs.

Pfizer COVID-19 Vaccine Receives Approval in Australia

The vaccine, which has been approved for individuals 16 years of age and older, is currently expected to begin a rollout in late February.

Google and Facebook challenge news bargaining code in Senate inquiry

Facebook and Google took Australian media head-on in a Senate inquiry by Australia’s competition watchdog on Friday, 22nd January.

President Biden vows to unify a deeply divided nation

Joe Biden called for unity and an end to misinformation as he was sworn in as the 46th President of the United...

What’s your plan if you need time off work?

Sickness, injury and other life events that require extended time off work can happen at any time. When you own a business...

South Australia announces ‘flagship’ space mission with 2021 satellite launch

South Australia has announced plans to launch a low-orbit satellite, becoming the first state government to do so. The...

Let’s Talk: Pivoting

Business was hit hard during the pandemic. However a number of businesses who successfully changed their strategy have managed to not only...

Social and economic costs from COVID-19 to persist long after the pandemic, says World Economic Forum

The World Economic Forum's Global Risks Report 2021 has unveiled an alarming risk outlook of short-term healthcare battles and long-term environmental...