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For those entrepreneurs who envision their business as the next big thing, it will pay dividends to...
Copywriting is a way of convincing potential customers to take a specific action, by capturing their attention and persuading them to respond in a certain way. Here are three areas where good copywriting is a non-negotiable for your business.
Thanks to the explosion of texting, instant messaging and social media, the line between communication for business and social purposes is becoming blurred. Here's how to avoid the embarrassing blunders these communication methods can cause, for the benefit of your professional image.
If you've never used Skype, you're in for a treat. It's a very valuable and low-cost tool in the business world, but one that many SMBs haven't added to their suite. Here are 5 reasons you should consider Skype, now.
Imagine having the ability to communicate with stakeholders on a regular basis, without either of you having to leave your current location. Sounds pretty handy, doesn't it? Some very accessible technology is allowing small businesses to do just this.
VoIP may not be as current a topic as social media or mobile communications but it should be taken seriously by small business owners as a reliable tool to help with growth. Here's how it could work for your business.