Strategy
  • July 4 2019 The secret ingredient of a successful franchisee

    By Aaron Smith, KX Pilates founder Many in the franchising industry believe that you shouldn’t recruit franchisees with zero business experience. Here’s why I think business experience matters less than you think. There’s a standard list in franchising that outlines what traits potential franchisees should have and ‘past business experience’ or ‘business acumen’ is often Read More…

  • May 21 2019 Making teamwork work

    Team days often have a poor reputation and, because it is so hard to get it right, allocating time and effort to team effectiveness is often avoided or simply cut from the budget. So how do we make teamwork, work? According to the 2019 Human Synergistics International Research report, teams that work in a constructive Read More…

  • April 17 2019 6 tips for building millions in revenue

    Former HR Manager, James Trenerry turned a $40,000 debt into a successful KX Pilates franchise enterprise, generating a revenue stream of $2.5 million. Here are his tips for business success.   Define your vision A clear vision and strategy is essential to reach your goal This sets the tone for your business direction, objectives, and Read More…

  • April 1 2019 The four leadership “blind spots”

    A recent Dale Carnegie survey of over 3,300 employees has identified four leadership “blind spots” – the aspects of leading that are currently not being considered, acknowledged or even seen as existing in the first place. When these “hidden” leadership qualities are addressed and properly carried out in the workplace the overall job satisfaction of Read More…

  • March 25 2019 How three small Victoria brands grew from social media

    More and more small businesses are growing their brands using online platforms and building presence, following and revenue. The power of social media was something not missed by these three small businesses in Victoria, who have been capitalising on the commercial opportunities that Facebook, Instagram, Twitter and other social media platforms provide. Bendigo Brittle, Peggy Read More…

  • March 22 2019 Best employee benefits to retain your workforce

    Employee benefits, when implemented properly, are among the most effective ways to motivate staff and bring out the best in your people. Staff will eventually leave if they’re not valued or treated fairly. Companies that want to invest in their workers can use perks, such as flexible working arrangements and salary packaging, to show recognition Read More…

  • March 22 2019 The 5 Step Plan to a Winning Social Media Presence

    Every business wants to increase their enquiries and get more clients. The wonderful news for you is that you can use social media in order to build your pipeline. We can no longer ignore the fact that social media is a crucial element and that when used strategically, it can connect us with our potential Read More…

  • March 4 2019 Boring brochure-ware or lead generation powerhouse? Optimising your web site will drive customer engagement and demand

    More often than not, your web site is the first form of contact prospects will have with your business, so are you putting your best face forward? For some businesses, they’re powerful assets while for others they’re little more than a stake in the electronic sod. Having one of the latter variety can be a Read More…

  • October 29 2018 Don’t be afraid to shake things up

    Don’t keep doing the same thing and expect a different result.

  • August 2 2018 Why Coles needs to look at its authenticity to save face

    Where did Coles go wrong?

  • July 18 2018 Staying true to the core

    There is a special ingredient when it comes to small business success and leveraging this ‘special ingredient’ can make all of the difference to the ultimate triumph of the company you worked so hard to build. What is this ‘special ingredient’ you ask? Simple: It’s being small. Small enough that you can cherish your customers Read More…

  • May 17 2018 Are you solving your most valuable problems?

    Businesses are under incredible pressure from constant deadlines and the need to deliver short-term results. Business leaders want immediate outcomes, which creates a culture of ‘doing’. So, when a problem arises, we quickly jump to solution finding, without isolating what the real problem is. If we don’t take the time to dig deep, observe and Read More…

  • May 8 2018 How The disruptive Uber Business Model Is Changing the Way Business Owners Think

    “Uber changed the way business owners think and work in more ways than are instantly noticeable,” says Maria Bellissimo-Magrin, CEO of creative marketing agency Belgrin. Here she examines what business owners can learn from Uber’s actions. Launched in San Francisco in 2010, Uber quickly became one of the world’s most valued tech companies and widely-known brands and their Read More…

  • May 3 2018 How to compete with the big guys when attracting talent to your small business

    Attracting the right talent to your small business can be an uphill battle and as challenging to a business owner as any other macro force. Not only are you competing with players in your own sector, you’ve also got the big guys to contend with. You know the ones, big staffing budget, big, shiny training Read More…

  • April 24 2018 Four ways to fix a pricing mistake

    In my previous article, Oops… my business made a pricing mistake, I outlined pricing mistakes businesses commonly make.  Knowing the mistakes should help you identify and avoid making the same mistakes but what do you do after you discover you’ve made on? Fix 1 – Know your target customer or customers A really useful strategy in Read More…